Beauty, Cosmetic - Makeup
Packging, Product
Revlon’s So Fierce mascara line is crafted to deliver bold, dramatic eye looks with a high-impact finish. Within the collection, the Big Bad Lash stands out as the more intense option, designed to amplify volume and drama beyond the original So Fierce mascara. The packaging features a rough, thick swoosh graphic paired with free hand calligraphy to convey energy and confidence. Organizing product information within the limited packaging space, while accommodating both English and French, required meticulous attention to typography and layout.
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