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A gently crafted artisanal soap bar inspired by classical European sensibilities, designed to cleanse with quiet elegance. Timeless in both function and aesthetic, this soap reflects a tradition of thoughtful craftsmanship.
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Lirikos launched Lirikos Marine Energy. A marine-inspired skincare brand. Formulated with ocean-derived ingredients, the brand emphasizes purity and sustainability.
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Barbie represents a cherished childhood fantasy, and its timeless aesthetic still resonates with audiences today. Revlon embraced this nostalgic charm through a seasonal collaboration, bringing the whimsical world of Barbie into their line of beauty tools.
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Collaboration between Fresh Cosmetics and The Metropolitan Museum of Art for the China market. Each year, Fresh partners with The Met to release a special edition of one of its best-selling products. This year, the Black Tea Instant Perfecting Mask was chosen to feature Vincent van Gogh’s Irises as the highlighted artwork.
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The new PepsiCo identity reimagines the company as a culinary brand that unites food and beverages under one cohesive system. The refreshed logo embodies the idea of “Food, Drinks, Smiles,” featuring a unified symbol that integrates wheat, water, and a smiling bowl. Together, PepsiCo’s diverse portfolio of snacks and beverages brings smiles to everyday life.
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With a single Sodastream machine, every day brings a new way to drink. Sparkling water, bold flavors, or refreshing classics, crafted at home, on demand, and tailored to your taste.
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Magpie Brewing Co. - A hip brewery shaping the craft beer culture in Korea, operating two breweries and several bars throughout the city. Known for its unique branding style. Whimsical, fun, and simple.
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The SSG Food Market, located within Shinsegae Department Store, elevates this tradition with a premium deli, restaurant, and curated marketplace experience. The space blends modern retail design with gourmet sensibilities to create an upscale yet accessible environment for food lovers.
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